A NID graduate in textile style and design, Ruchi Mehta has been functioning her layout home less than the brand name SALT correctly for the past three many years. This designer experienced the creative imagination cells buzzing since the age of 5 when she started dressing her 1st shoppers – dolls! Often on the lookout for a spark to fire her creativity Ruchi draws inspiration from books, audio, motion pictures, people today and nature all-around. The label SALT was introduced in London in 2003 and the assortment was selected to be element of the Asian Goals runway exhibit which showcases Asian designers in the United kingdom organised by Newham College or university of Further Schooling. The prêt -a porter demonstrate in Paris previous September was the starting of a new period for the trend label. She caught the fascination of the purchasers, fashionistas and media alike with her assortment ‘Kick The Addiction’ at Lakme Vogue 7 days S/S 08 in Mumbai. SALT has due to the fact produced a location for by itself in over 150 galleries throughout Uk which includes Bottega Ltd, Fenwicks and Black Orchid Ltd. With the knowledge of supplying to higher avenue makes like Jigsaw in the United kingdom, Australia and New York, the corporation has come of age. In India, the label is to be identified at Cinnamon in Bangalore, Bungalow 8 in Mumbai, Amethyst in Chennai, the Devigarh Fort Palace in Devigarh and her studio in Delhi. Shows in India proved to be productive, confirming once and for all that a discerning buyer in any nation, a worldwide entity sans borders
Slide/Winter season 2008
“salt” by Ruchi Mehta
A subtle palette of textures with special specific embellishment is the hallmark of the label ‘salt’. This season, it extends from western wear to ethnic in a journey marked by experimentation with texture and colour. The serene palette of muted tones and colors matched with contrasts and sprinkled with inimitable information offers lifetime to this Fall/Wintertime assortment from ‘salt’. Fundamental principles like aged ivory, silver, dove and coal are complimented by olive, twilight, misty blue, champagne crimson, ochre and sea. Kantha-like stitches incorporate with sparkly crewel operate, coarse weaves merge with sheers, to produce varied tones and textures. Cuff and collar particulars are exaggerated in stark distinction to the in any other case simple and flowing shapes. From necessary coats to sharp dresses to gentle saris, the straightforward flowing assortment aims to invade wardrobes almost everywhere. A single fascinating element of the selection was the printed leggings made use of in mixture with chappals and small attire.
Comprehensive Assortment By Manner Designer Ruchi Mehta